Hawkes Bay team at Be Reconnected Hawkes Bay team at Be Reconnected

BEIA Conference 2021 to be held in Hawke's Bay

Hawke’s Bay has secured hosting rights for the 2021 Business Events Industry Aotearoa (BEIA) conference. The three-day, three-night event will be in held in October next year, one year after 2020 event, which was planned for Hawke’s Bay, was cancelled due to Covid-19. 

The news was announced at BEIA BE Reconnected event in Auckland, where Hawke’s Bay Tourism also unveiled a new destination video to showcase the region’s business events offering. 

The conference will be managed by Napier Conferences & Events and held at Napier War Memorial Centre, with a gala event to be held at Toitoi – Hawke’s Bay Arts & Events Centre and other various experiences and activities taking place across Hawke’s Bay. Around 180 delegates are expected to attend.

The three-day conference schedule has been designed to celebrate all that is great about Hawke’s Bay, says Hawke’s Bay Tourism Chief Executive Hamish Saxton.  

“We are thrilled to have secured host region rights for the BEIA Conference 2021 and can’t wait to showcase Hawke’s Bay to this vitally important sector.

“As New Zealand’s food and wine country, Hawke’s Bay’s stylish venues deliver flawless business experiences, with event programmes transitioning seamlessly between daytime sessions and evening celebrations. 

“With the recent investment at Napier War Memorial Centre and the opening of Toitoi – Hawke’s Bay Arts & Events Centre, Hawke’s Bay has a strong offering for the business events market. The hosting of this conference and its delegates is critical in our efforts to bring further business events to the region.

“Of course, no visit to Hawke’s Bay is complete without exploring the region further and sampling our hospitality, in the form of our many stunning wine, food and cultural experiences and we have ensured the conference schedule has been designed to do just this.”

BEIA Chief Executive Lisa Hopkins says Hawke’s Bay will be a prime destination for the business events industry to meet next year. “Apart from delivering valuable content and knowledge to all our members, the conference will also give attendees an excellent opportunity to experience the region and become advocates for it,” she says.

Hawke’s Bay is well placed to host both large and small business events, conferences, incentives and meetings. For more information on Hawke’s Bay’s MICE offerings please contact Hawke’s Bay Tourism Trade Sales & Marketing Manager Heather Matthews on This email address is being protected from spambots. You need JavaScript enabled to view it.





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