Conference venues and professional conference organisers got an inside scoop on how best to leverage social media to boost business and engage with customers, at the 2018 IACC Australia Asia Pacific Annual Conference yesterday, taking place in Auckland.
Evan Urbania, CEO of ChatterBlast Media, an online strategy and social media marketing company, says venues and PCOS can ‘activate’ their events and marketing with smart social media.
‘Social media is vital if a conference centre wants to elevate its events,’ he says.
A totally refreshed and modernised version of a popular New Zealand venue search engine has been relaunched under a new name.
Find A Venue, incorporating its predecessor Venue Search, already has tens of thousands of unique visitors to the site annually and co-owners Paul Hailes and Terry Holt say this number is set to grow exponentially.
‘The site is not restricted to conferences incentives and meetings – though those sectors are obviously an important part of Find A Venue’s target market,’ says Hailes.
Expedia and Minor Hotels have banded together to ‘transform the future of the meetings and conference industry in Asia Pacific’.
The collaboration will see hotels under Minor Hotels’ Anantara and Oaks brands go ‘live’ with Expedia’s white-label MICE technology.
By visiting the hotels’ websites, customers can instantly check availability and pricing information and independently configure and book meeting rooms, accommodation, food and equipment.
David Chaulk has joined ShowGizmo as its CEO, replacing founding CEO Marie-Claire Andrews, who remains on the company’s board.
The ShowGizmo event app has been the market leader in Australasia since launching mid-2010.
Chaulk specialises in leading hyper-growth in early stage companies, and has worked throughout Australasia, North America, and the UK in industry sectors from SaaS software to FMCG to utility in leadership positions including CEO, COO, group GM and director of sales and marketing.
‘Since completing my last project, I’ve been looking for a New Zealand-based opportunity with world class potential. The events industry is one of the fastest growing verticals out there and ShowGizmo is an amazing product. I genuinely believe we can grow this business internationally and become one of the great New Zealand success stories,’ says Chaulk.
Heritage Collection Waitakere Estate has installed high speed internet in response to high demand from its corporate clients. Because the estate is located in a semi rural location in the Waitakere Ranges Heritage Park, the property is not due to have fibre available for another five years. In order to meet demand for high speed internet for corporate clients and guests, the property has installed a radio wave-based internet system that provides fibre-equivalent internet speeds. There will be no charge for internet at the estate.
Conventions and Incentives New Zealand has launched a New Zealand digital planning tool for event organisers. The CINZ team demonstrated the tool to delegates at the Get Global industry exhibition in Sydney yesterday.
CINZ chief executive Sue Sullivan says the new resource is a world first because it is the only tool of its kind that combines venues with accommodation.
Eden Park has teamed up with AV provider Vidcom to facilitate a big upgrade of its audiovisual equipment.
The main function areas of Eden Park are the key focus, with over 20 areas that can cater for two to 1500 people.
Established in 1999, Vidcom has offices in Auckland, Hamilton and Wellington. The collaboration will see Vidcom commit to facilitate a significant upgrade of audio visual equipment within Eden Park’s key function areas.
‘After receiving a number of submissions, Vidcom’s compelling proposal demonstrated their ability as a market leader,’ Eden Park’s CEO Guy Ngata says.
CINZ is warning its members of a spam campaign after several members received an email last Thursday entitled CINZ MEETING & EXPO – NEW ZEALAND 2017.
CINZ is asking its members to please be aware that the email is not a legitimate email from/about or related to CINZ in any way. It is spam and should be deleted.
‘Please DO NOT respond to this email and under no circumstances enter into any arrangement to purchase this fictitious list,’ Sue Sullivan, CINZ chief executive, told members in an email on Thursday.
Sullivan is asking members to circulate this warning around their teams so they are all aware of it.
Sabre Corp is a major technology solution provider for airline and hotel companies.
This past week, there was a breach of its Central Reservations system, which could have exposed customer payment card data and other personal information.
Because of this, cyber security company Centrify is calling for a two-factor authentication mandate.
Event management platform EventsAIR has unveiled a new enhancement to its Organiser App.
The EventsAIR Organiser App provides a cloud-based collection of tools that integrate in real time to the EventsAIR Platform.
The app, available on both Android and iOS, can now be operated in offline mode, allowing event organisers to choose which data they wish to save locally, enabling them to perform onsite tasks without the need for internet connectivity.
‘We know how critical it is for organisers to be able to manage hundreds of onsite tasks and jobs from a cloud-based smart device,’ says Trevor Gardiner, CEO of Centium Software.
Providing potential customers an immersive look inside a venue may be the way of the future, with 360° virtual tours proving a popular sales tool.
According to ScanView, which shoots panoramic images for Auckland, Waikato and Bay of Plenty event venues, hospitality and tourism businesses, providing 360° virtual tours has become a highly effective way to boost bookings.
Each virtual tour allows people to explore inside a reception venue, conference centre, individual hotel room or restaurant.
EventsAIR has released an update to its app store including three new products. A new Exhibitor Lead Management app has been added, allowing event organisers to offer advanced lead retrieval services without the need for specialised hardware and external databases.
Fully integrated with the EventsAIR platform, exhibitors will be able to capture the details of every visitor to their stand using any smartphone or tablet. They will also be able to create their own custom profile questions and automated thank you emails.
Another new product available is Audience Live Polling, which provides an interactive real time live polling function that any presenter can deploy during their sessions. The included Attendee app integrates with exhibitor lead management and audience live polling, providing attendees with a comprehensive tool for all of their event activities, communications and functions.