OneNineFive to host Pure Pursuit
17 October 2018
Wellington-based organiser OneNineFive has been chosen to design and deliver the Southern Hemisphere's first Pure Pursuit, being held in New Zealand in March 2019.
Pure Pursuits is an exclusive thought leadership event, taking a group of 24 senior visionaries and influencers from around the globe who work in the travel and events industry on a once-in-a-lifetime transformational journey.
The opportunity came about after OneNineFive director Greg Norris was invited to attend a Pure Pursuit in Norway in May 2018.
Following the journey, Beyond Luxury Media, the organisers of Pure Pursuits, asked OneNineFive to design and host the initiative in New Zealand, an opportunity Norris said yes to immediately.
'This is an extraordinary opportunity to showcase New Zealand to some of the world’s leading travel and event professionals, to demonstrate the capability of OneNineFive and our new specialist in-bound business 34SOUTH, along with our hand-picked supplier network.'
Norris says Pure Pursuits is designed to challenge mental and physical boundaries, cultivate connections and foster creativity – all with the ultimate aim of pushing the experiential travel and events industry forward.
'We’ve designed the journey, and it’s feeling good. It’s a very international group, who will start with us in Queenstown on 3 March 2019, and return six days later. What goes on between that time is a closely held secret, but our aim is to for everyone to feel personally and professionally enriched, and for New Zealand to be locked into their hearts for a long time to come.'
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