Auckland: Moving on up

Auckland: Moving on up

Auckland has shifted up the international rankings for business events, moving up 14 places in the International Congress and Convention Association (ICCA) rankings to 79 from 93 last year

Auckland Convention Bureau (ACB) manager Anna Hayward says this year’s ICCA rankings highlight how much Auckland as a business events destination is growing on the international stage.

‘Auckland has shifted 32 places in the rankings since 2014 and this is before the New Zealand International Convention Centre (NZICC) is open,” she says.

‘The ICCA data captures the number of international association events that happen around the world. While the ICCA data doesn’t capture all of the international meetings that come here, this is fantastic result for Auckland and really highlights how increasingly popular our region is as a destination for business events,’ Hayward explains.

Hayward says with the added capacity that the completion of NZICC will bring when it opens in 2019, the region will be well placed to attract much larger international events than it is currently.

‘Auckland is a city on the move, with a thriving economy making it a natural drawcard for people to live, work, invest, play, and meet for business,’ she says.

Hayward says Auckland is emerging as an innovation hub of the Asia Pacific region. ‘It competes strongly on the world stage for export revenue, talent and investment, making it a great place to meet and exchange ideas.

‘With a wealth of intellectual capital, plus world-class infrastructure provided by a professional industry, centralised event facilities and a reputation for superior hospitality, place Auckland at the forefront of hosting international events in New Zealand.